Marketing Manager
CDM Media
Chicago, IL | April 2017 - October 2017
Roles & Responsibilities
• Manage the development, launch and ongoing execution of marketing campaigns.
• Utilize data-driven decision making and creativity to continuously optimize marketing campaigns.
• Execute on marketing automation efforts to nurture and acquire potential customers.
• Assist in managing growth, quality and structure of our growing audience database.
• Build segment-specific nurture campaigns to further educate and qualify leads.
• Tight managed all email communications to ensure timeline delivery and execution
• Report directly to Director of Marketing in Chicago.